Metrotown Notary is a real estate focused notary public practice located at Station Square, and is within walking distance of Metrotown Metropolis Mall in Burnaby.
Scope
Brand Strategy, Creative Production, Digital Experience Design, Marketing & Growth
Industry
Service
Modern Practice &
Timeless Trust. One platform.
In crafting this brand identity, we opted for a geometric sans-serif typeface paired with a minimal, primarily greyscale colour palette. This deliberate design choice resulted in a brand that reflects forward-thinking innovation, boldness, and sophistication. We chose vibrant red as an accent colour for the brand.
Objective
A Contemporary Identity for a Growing Practice
Our goal was to establish a modern, trustworthy brand that sets Metrotown Notary apart in a traditionally conservative industry. The identity needed to signal credibility, while also resonating with a younger, real estate-savvy demographic.
Strategy
Clean. Confident. Cohesive.
We created a cohesive system across brand, print, and digital touchpoints. From business cards and signage to a streamlined website, every element reinforces the brand's professional yet approachable tone. The new brand strikes a balance between formality and freshness.
Brand Application
Design That Builds Recognition
Print collateral and a responsive website rounded out the identity, designed to support day-to-day operations while elevating the client experience. Each piece was crafted with consistency and clarity in mind.
